Lady Nafisa is a Moroccan emerald business that’s specializes in good quality polished emeralds, It is established By Mr Youssef Riadi, a gemstone merchant. Because we are extremely passionate about emeralds and love what we do, we consider ourselves rather fortunate to work in this colorful and exciting business. Furthermore we are proud supplier to clientele of high-end jewellers, craftsmen and private clients with the very finest polished emeralds.
Hey, I am Youssef, the creator of Lady Nafisa. The brand was born out of Love for Emeralds. My passion to gems started as a student in England where I was sudying a bachelor in business administration and the destiny made the university I studied in very near to the most famous street in London known for gemstones which is “Hatton Garden” . Every day I was walking close to the Jewellery stores enjoying the beauty and colours of gems, by stoping and staring at the gems for along time without remembering myself. In few months, I saved money to buy rings with a precious gem for myself, then with time, as I was having more knowledge , I decided to start a business where I can sell something I master and passionate about, since 2013 I was selling gems without having any brand, but in 2022 after making a master in Digital Marketing, the Idea of making things professionally was executed and Lady Nafisa was born.
Youssef Riadi
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